Hyper-Personalization
Definition
Advanced personalization using AI and real-time data to tailor experiences for individual users.
Example Use Case
An e-commerce brand recommends products based on a customer's past purchases and browsing history.
Essential marketing terms and concepts explained
Advanced personalization using AI and real-time data to tailor experiences for individual users.
An e-commerce brand recommends products based on a customer's past purchases and browsing history.
